World’s Largest Permanent Digital Art Projection

 

Chicago’s Art on theMART is the largest permanent digital art projection in the world, projecting contemporary artwork across the 2.5 acre river-façade of theMART. theMART (formerly The Merchandise Mart) is the largest privately held commercial building in the United States. It encompasses 4.2 million gross square feet, spans two city blocks, rises 25 stories, and is visited by an average of 30,000 people each business day.

 

Art on theMART’s projections are visible to the public from Wacker Dr. and along the Chicago Riverwalk two hours a night (7 – 9pm), five days a week (Wednesday – Sunday), for ten months of the year (March – December). The program content rotates every season.

 

Art on theMART launched its inaugural program on September 29, 2018, featuring commissioned works by four renowned contemporary artists, Zheng Chongbin, Jason Salavon, Diana Thater and Jan Tichy, with interstitial visuals by Obscura Digital, the creators of Art on theMART’s unique software and content display platform. “The inaugural program of Art on theMART was an invitation to artists and organizations from around the world to ideate what this platform can become,” said Art on theMART Executive Director Cynthia Noble. “We look forward to seeing what artists have envisioned for the 2019 program, and are thrilled to actualize many of those ideas and bring them to life on a grand, public scale.” The new season opens March 2019.

 

 

 

source: artonthemart